Looking for the best WordPress plugins to take your business to the next level?
There are over 60,000+ WordPress plugins to choose from. This makes it extremely overwhelming for new users to find the right plugin for their website.
We are often asked by readers for the best WordPress plugin suggestions for SEO, social media, backups, speed, etc.
As the largest WordPress resource site, our experts test over a thousand of the best paid and free WordPress plugins every year, so we can make it easy for our users (you) to find the best solutions.
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The right selection of WordPress plugins and tools can help you grow your online business. In this article, we have presented our expert selection of must-have WordPress plugins for business websites.

Note: These are the plugins that our team installs when we launch a new blog or create a new website for our own business.
24 Best WordPress Plugins
1. WPForms

Every website needs a contact form, because it makes it easy for your visitors to get in touch with you. WPForms is the most user-friendly contact form plugin for WordPress.
With this drag and drop online form builder you can easily create contact forms, email subscription forms, online order forms, payment forms, surveys, polls and basically any other type of online forms with just a few clicks. You have over 700+ pre-built form templates to make your life easier.
WPForms integrates with all the popular marketing and payment platforms like Stripe, PayPal, Square and Authorize.net, so you can create powerful forms in less than 5 minutes.
It comes with powerful features that are simply not available in other form builders like conversational forms, lead forms, form landing pages, user journey tracking, form abandonment, geolocation tracking, GDPR friendly, custom WordPress user registration and login forms, etc.
We use WPForms on the website and all our other websites. But we’re not alone. More than 5 million websites use WPForms, and they have consistently maintained a 4.9 out of 5 star rating average for more than 5 years now.
There is a free WPForms Lite version for those looking for a simple solution. Plus, it now offers a Stripe integration so that Lite users can easily collect online payments too.
If you’re serious about growing your business, we recommend the Pro version, as it includes all the powerful features you need to boost your lead generation.
Alternative: Formidable Forms is a great alternative for creating advanced, solution-oriented WordPress forms.
2. All in One SEO

SEO helps you drive more traffic to your website from search engines. WordPress is inherently SEO friendly, but there is much more you can do to increase traffic to your website using SEO best practices.
All in One SEO (AIOSEO) is one of the most popular WordPress plugins of all time. It is used by over 3 million websites.
Of all WordPress SEO plugins, AIOSEO offers the most comprehensive solution with all the features and tools you need to improve your on-page SEO.
It helps you add SEO titles, meta descriptions and keywords properly, create XML sitemaps, connect your website to Google Search Console, optimize it for social media and much more.
AIOSEO team is constantly innovating and adding new SEO features to help you improve your SEO rankings, such as Content Optimizer with TruSEO score, Headline Analyzer, Custom Schema Generator to add FAQ schema, Rating schema and all other schema markups.
For a complete SEO setup of your website, please follow our full AIOSEO setup guide and then our ultimate WordPress SEO tutorial for beginners.
There is also a free version of AIOSEO. However, the Pro version includes more powerful features like WooCommerce SEO, Local SEO, Smart Schema, Video Sitemap, News Sitemap, Smart Redirection Manager, the ability to detect and fix 404 errors, advanced breadcrumbs and much more.
It even added an internal link wizard to help you automate the process of internal linking to improve SEO. No other SEO plugin has this feature.
Alternative: Yoast SEO is another good alternative to AIOSEO.
3. MonsterInsights

MonsterInsights is the best Google Analytics plugin for WordPress. It allows you to “properly” connect your website to Google Analytics so you can see exactly how people are finding and using your website.
The best part is that it shows you all the important statistics right in your WordPress dashboard.
You can then optimize your website accordingly to increase your traffic, subscribers, and revenue. We have detailed guides on how to install Google Analytics in WordPress, how to use Google Analytics to enable eCommerce tracking and how to track user engagement.
MonsterInsights has a free version, but the true power is unlocked when you upgrade to the premium version.
4. Constant Contact

Email is the most effective and reliable marketing tool available to you as a business owner. It allows you to stay in touch with your users even after they leave your website. For this reason, we recommend that every business owner start building an email list right away.
Constant Contact is one of the most popular email marketing providers in the world.
The platform allows you to build an email list and send beautiful email newsletters to your subscribers.
It offers a quick and easy setup for non-technical users. It also works well with popular lead generation plugins for WordPress like OptinMonster and WPForms.
Alternative: HubSpot, Omnisend, Brevo (Sendinblue) and ConvertKit are good alternatives if you want something more advanced, but they are more expensive.
5. OptinMonster

OptinMonster is the most popular conversion rate optimization software on the market. It allows you to convert abandoning website visitors into email subscribers and customers.
This WordPress plugin and application will help you get more email subscribers and sales quickly.
You can use hundreds of highly converting templates to create WordPress popups, slide-ins, announcement bars, gamified spin a wheel and full-screen welcome mats to grab users’ attention.
Any opt-in form or campaign template can be easily customized with the drag-and-drop builder.
OptinMonster’s powerful display targeting features allow you to personalize campaigns for each user so you can show the right message at the right time.
It is a great solution for bloggers, business websites and eCommerce websites. Basically, if you want to make more money from your website traffic, you need OptinMonster.
It helps you recover abandoned sales, convert website visitors and grow your email list. Read these case studies to see how much success other businesses are having by using OptinMonster.
There is a free version of OptinMonster when you sign up within the WordPress plugin.
Alternative: Thrive Leads is a popular alternative for creating popups in WordPress.
6. SeedProd

SeedProd is the best drag and drop page builder for WordPress. It lets you easily customize your website’s design and create custom page layouts without writing any code.
Entrepreneurs love it because it lets them create completely custom landing pages in minutes without having to hire a developer.
NEW With the SeedProd builder, you can now create completely custom WordPress themes without code.
You can choose from over 200 beautifully designed templates or create a completely custom layout from scratch with the easy-to-use drag-and-drop WordPress page builder (no code required).
There are pre-built templates for landing pages, sales pages, thank you pages, webinar registration pages, upcoming pages, maintenance mode pages, 404 pages, front-end login pages and much more.
SeedProd has an intelligent design system, so you can save time by reusing elements instead of doing repetitive work. You can define color schemes, save font combinations, page templates, custom blocks, sections and much more.
It has all the blocks, widgets, and features you would expect from a powerful page builder, such as optin forms, social profiles, countdown timers, contact forms, buttons, pricing page blocks, various content blocks, and more.
It also has built-in subscriber management and seamless integration with third-party email marketing services and CRM software.
The best part is that SeedProd works with all WordPress themes, so you don’t need to change your existing theme to create a custom one.
Alternative: Thrive Architect, Beaver Builder, Elementor and Divi Page Builder plugins are great alternatives with powerful features.
7. MemberPress

MemberPress allows you to create online courses, communities and membership sites with WordPress. It is the best WordPress membership plugin on the market.
You can create subscriptions and restrict access to content for users based on their subscription plans. It works with all major payment solutions like Stripe, PayPal, Authorize.net and more.
Since MemberPress is a premium plugin, it has many other powerful features like drip content, course management (LMS), quizzes, certifications, group memberships, paid forums, powerful access rules, automation features, and more.
For detailed instructions, see our guide to building a membership website in WordPress.
You can connect MemberPress with all the popular email marketing platforms like MailChimp, ConvertKit and others to communicate with your customers.
MemberPress helps creators generate over $600 million in revenue every year.
Alternative: Thrive Apprentice and LearnDash are other good WordPress LMS plugins for creating and selling online courses. Easy Digital Downloads is a good alternative for selling digital downloads like eBooks, software, music and more.
8. Duplicator

Duplicator is the most popular WordPress backup plugin on the market. It allows you to set up automatic backups and store them securely in a remote location like Google Drive, Dropbox, Amazon S3, FTP, One Drive and more.
It also makes it super easy to restore your website from a backup. Other features include multisite support, archive encryption, restore points, and an easy migration wizard, to name a few.
There is also a free version of Duplicator that you can use to get started.
This great backend plugin is an absolute must-have for any WordPress blog or website, because backups are an essential tool.
Alternative: UpdraftPlus, BackupBuddy and VaultPress (Jetpack backups) are also excellent solutions.
9. WP Rocket

WP Rocket is the best WordPress caching plugin on the market. It allows you to instantly improve the speed and performance of your WordPress website without requiring any technical knowledge.
It automatically enables the recommended WordPress caching settings like Gzip compression, page cache and cache preloading. You can also enable optional features like lazy loading images, CDN support, DNS pre-fetching, minification and more to further improve page load times.
Most importantly, WP Rocket doesn’t wait for someone to request a page to cache it. It automatically crawls and builds your site’s cache, resulting in an immediate performance boost.
WP Rocket also offers Imagify, a free image optimization service that you can use to speed up your website even more.
WP Rocket also offers integrations with Cloudflare API, Sucuri and many other tools to better configure your website caching setup.
WP Rocket is by far the easiest and most beginner-friendly caching plugin. The only downside is that it’s paid-only.
Alternative: SiteGround Optimizer, WP Super Cache and W3 Total Cache are free, but they are not as powerful or easy.
10. WP Mail SMTP

By default, WordPress uses the PHP mail feature to send emails. The problem is that WordPress hosting companies either don’t have this feature set up properly or block it to prevent abuse.
This means that you and your users may not receive important email notifications from your WordPress website.
WP Mail SMTP solves this problem by sending WordPress emails through a proper SMTP mail server. To learn more, read our article on how to fix the problem of WordPress not sending emails.
Pro Tips: The paid version called WP Mail SMTP Pro has a “white glove” setup, detailed email logs and other features. Basically, the support staff will set it up and connect it to your SMTP service provider.
But you can use the free version of WP Mail SMTP to connect to all the popular SMTP services like Sendlayer, SMTP.com, Mailgun, Gmail, etc.
11. Sucuri

Security should be a top priority for all online business owners. Sucuri offers a WordPress security plugin and web application firewall that are probably one of the best protections you can get for your website.
Sucuri monitors and protects your website from DDoS, malware threats, XSS attacks, brute force attacks, spam comment attacks and virtually any other type of attack. If you don’t already have a firewall on your website, you should set one up today.
To learn more about how to strengthen your website security and protect your business, check out our ultimate WordPress security guide with step-by-step instructions for beginners.
Another benefit of Sucuri is that it automatically adds a CDN layer that speeds up your site significantly.
While there are other security plugins like WordFence, WP Activity Log, etc., none of them can provide as comprehensive protection as Sucuri. The only real alternative is Cloudflare, which can be quite expensive if you get their premium add-ons.
12. PushEngage

PushEngage is the best web push notification plugin for WordPress. It allows you to send targeted messages and announcements to your website visitors using browser push notification technology.
We use push notifications alongside our email newsletter to increase our customer engagement and website traffic.
PushEngage has all the powerful features like drip campaigns, A/B testing, dynamic user segmentation, opt-in reminders, powerful analytics, goal tracking and more.
For eCommerce sites, it can automatically trigger cart abandonment notifications, price drop alerts, inventory alerts, and more.
For bloggers and publishers, you can automatically send notifications of new blogposts to all your subscribers.
PushEngage works seamlessly on all website builder platforms like WordPress, Shopify, Bigcommerce and more.
They have a PushEngage WordPress plugin that makes it easy to enable web push notifications on your website.
The best part about PushEngage is that they do NOT sell your data unlike any other provider in this space.
Alternative: OneSignal is another popular alternative, but they sell your data on free plans.
13. Uncanny Automator

Uncanny Automator is the best WordPress automation plugin. It allows you to connect your existing WordPress plugins together without writing any code, so you can automate routine admin tasks to save time and money.
It integrates seamlessly with most popular WordPress plugins and third-party platforms, so you can easily create automation recipes without hiring a developer.
You simply choose from over 500 triggers and actions to create “if this, then that” style recipes on your WordPress website (no code required).
In plain English, it helps your WordPress plugins and other business tools communicate with each other so they work better together. Think of it like Zapier, but for WordPress.
Even better, you can even connect two separate WordPress websites without writing any code. This is very useful for online stores and membership sites.
Some examples of how to use it are:
Note: There is also a free version of Uncanny Automator that has basic automation features.
14. SearchWP

SearchWP is the most advanced WordPress search plugin on the market. It helps you improve your website search so that your website visitors can easily find what they are looking for on your website.
Unlike the standard WordPress search features, SearchWP goes beyond post content and indexes everything on your site, including custom fields, ACF fields, text files, PDF documents, custom tables, custom taxonomies, custom post types, WooCommerce product attributes, and more.
Plus, you can create your own relevancy scale and customize the algorithm without writing any code.
There’s a search metrics feature that lets you see what your visitors are searching for and what they’re finding or not finding, so you can improve the discoverability of your content.
SearchWP also lets you add powerful features like AJAX Live Search to WordPress, and it integrates seamlessly with all major WordPress plugins, including but not limited to WooCommerce, Advanced Custom Fields (ACF), Meta Box, Toolset, BigCommerce, Easy Digital Downloads, bbPress, and more.
15. Google Workspace (formerly G Suite)

Google Workspace (formerly G Suite) is a suite of web applications such as email, documents, spreadsheets, etc. Developed by Google, this powerful collection of office applications is less expensive, easy to deploy, and hassle-free.
It can save you money on software licenses, hardware, hiring IT staff, managing backups, and more. Most importantly, it lets you use professional email addresses with your own company domain name directly in Gmail.
Alternative: You can also get a free business email from your WordPress hosting provider or use Microsoft Office365.
16. Semrush

Semrush is an all-in-one marketing toolkit for digital marketers and business owners. It includes powerful tools that will help you improve your SEO, paid traffic, social media, and content and PR strategy.
It also helps you gather information about your competitors so you can outrank them and dominate your industry.
We use the tool for keyword research, checking backlinks, tracking brand mentions, spying on competitors, discovering posts and pages on social media, analyzing ad strategy, tracking keyword rank, and more.
These short paragraphs are not enough to describe the true power of Semrush. It is an indispensable tool in our list for serious business owners and integrates seamlessly with AIOSEO mentioned above.
17. LiveChat

LiveChat Inc is the best live chat support software for businesses and e-commerce websites. It is super easy to use and allows you to quickly add live chat to your WordPress website.
It offers a wide range of customization options and comes with a mobile app so you can offer real-time support.
It integrates with your existing support software, CRM, email marketing and other tools. Most importantly, it loads quickly and offers a great user experience.
The team behind LiveChat has also developed ChatBot.com, the best AI-powered chatbot software. You can use it in combination with LiveChat to ensure that your users always get the fastest response with the help of AI and humans.
Alternative: HubSpot and Brevo Chat are other popular services that let you combine chat, CRM, SMS, Facebook and email on one platform.
18. Pretty Links Pro

Pretty Links Pro is one of the best link management plugins for WordPress. It allows you to easily manage affiliate links and makes it easy to make your affiliate links short and memorable for sharing.
It is the perfect tool for affiliate marketers, podcasters, business owners and others who want to easily create short URLs in WordPress.
Alternative: ThirstyAffiliates is a great alternative for affiliate marketers with many advanced features, including Amazon integration. TastyLinks is another great alternative aimed at food bloggers.
19. Shared Counts

Shared Counts is the best WordPress social media plugin that lets you easily add beautiful social sharing buttons to your website.
It also displays the number of content shared, which helps you give your website a social proof.
While there are many paid solutions out there, this free plugin beats them all in code quality and performance.
We use SharedCount on many of our websites because it offers a simple, out-of-the-box solution for both beginners and developers.
If you want to show more social proof by automatically displaying your latest Instagram, Facebook, Twitter and YouTube content on our website, take a look at Smash Balloon Plugins. It is used by 1.6 million websites and is the leading plugin for social media feeds in WordPress.
20. WPCode

When managing your WordPress website, you may need to insert code snippets into your WordPress header or footer for verification, to insert ad retargeting scripts, and so on.
With WPCode (formerly known as Insert Headers and Footers), you can easily add code snippets to your WordPress website without editing your theme’s function.php file.
In addition to header and footer scripts, WPCode also lets you add custom PHP, JavaScript, CSS, HTML and text code snippets.
There is a built-in code snippet library where you can find all the popular WordPress code snippets and insert them with one click.
Also, you can manage all your code snippets from one central screen and organize them with tags.
The WPCode Pro version has powerful features like version control for code snippets (code revisions), device-based targeting for code, the ability to add specific code snippets for certain posts and pages, conversion pixels, deeper integration for WooCommerce, Easy Digital Downloads and other popular WordPress plugins.
21. RafflePress

RafflePress is the best WordPress giveaway plugin on the market. It allows you to instantly increase your website traffic, get more social media followers and email subscribers with viral giveaways and contests.
RafflePress comes with a simple drag-and-drop giveaway builder along with proven giveaway templates that you can use to create a giveaway that will grab visitors’ attention.
To enter the giveaway, website visitors will need to provide their email address. This will help you attract more subscribers to your email newsletter.
RafflePress incentivizes users to follow your social profiles and share the contest with their friends to get more entries in the contest. This helps you increase engagement on social media.
Word of mouth helps you get more visitors faster! This leads to more followers, more sales and more revenue!
You can easily connect your social profiles, WordPress form plugins and all popular marketing platforms and CRMs.
RafflePress has a free version called RafflePress Lite to get you started. If you want more powerful features to skyrocket your growth, then you need to use RafflePress Pro.
22. WPML

WordPress does not allow you to create a multilingual website by default. This is a challenge for companies that serve a multilingual customer base in different geographical locations.
In this case, you need WPML. It is a multilingual WordPress plugin that allows you to easily create multilingual websites with WordPress.
It is very easy to use, SEO friendly and helps you create content in different languages.
Alternative: TranslatePress is an excellent alternative that is growing fast.
23. WooCommerce

WooCommerce is the most popular eCommerce plugin for WordPress and is used by over 5 million websites.
It has all the powerful features you need to create an online store.
In recent years, WooCommerce has established itself as the most dominant eCommerce plugin for WordPress. It was developed by the team behind Automattic, the company behind WordPress.com, Jetpack, and other popular services.
There is now a robust WooCommerce ecosystem with dedicated WooCommerce hosting, WooCommerce themes and WooCommerce plugins.
If you are looking to start an eCommerce store with WooCommerce, then we recommend using SiteGround. Alternatively, you can try Bluehost’s new eCommerce plan, which includes more than $1000 worth of free premium WooCommerce extensions like subscriptions, bookings and more.
To extend your WordPress eCommerce website, we also recommend the following plugins:
For more suggestions, check out our full list of the best WooCommerce plugins.
Alternative: Easy Digital Downloads is the best WordPress eCommerce plugin if you want to sell digital downloads.
If you are looking for a WordPress payment solution without setting up a shopping cart, WP Simple Pay is a great WooCommerce alternative.
24. Nextiva

Nextiva is the best phone service for businesses in terms of features and ease of use. You can get a business phone number for your site that comes with advanced call forwarding, unlimited free domestic calls, voicemail to email or SMS, online faxing, and more.
Best of all, you can receive calls from your business phone number directly to your cell phone, which is great for small businesses. You can also set business hours, so you won’t be bothered during the holidays or outside of business hours.
The platform also offers CRM, live chat, online surveys and other communication features. You can manage everything through a simple web-based admin panel that makes it easy for small business owners to manage everything like a pro.
We use Nextiva VOIP for our business because it is one of the most affordable and reliable business phone services that grows with your business.
Alternative: RingCentral and Ooma are other highly recommended phone service and VoIP providers for businesses.
Bonus Tools
Besides the above 24 best WordPress plugins and tools, we also use and recommend the following tools to better manage our WordPress sites:
This concludes our list of the best WordPress plugins for business websites.
Depending on your business, you may not need to use all of the WordPress plugins and tools included in our list, but it’s pretty common that our readers end up using at least 15 to 18 solutions that we’ve mentioned.
We recommend that you either download the plugins directly from the WordPress.org plugin directory or use the links in our articles that will take you to the official plugin websites. Please avoid all nulled WordPress plugins and theme websites as they can compromise your website.
Now that you know the best WordPress plugins, you should also check out our article on how to increase traffic to your website (27 proven tips).
Conclusion
The list of the “24 Best WordPress Plugins” provides a comprehensive collection of tools that can greatly enhance your website’s functionality and efficiency. These plugins offer a range of benefits, from optimizing your site for search engines and analyzing user behavior to automating tasks and streamlining communication.
Whether you’re a blogger, an online store owner, or a business professional, these plugins, such as WPForms, All in One SEO, and WooCommerce, among others, can help you automate various website tasks and save valuable time. By leveraging these powerful tools, you can take your WordPress website to the next level and achieve your online goals with ease.
FAQs
What are WordPress plugins?
WordPress plugins are small software modules that can be added to your WordPress website to extend its functionality and add new features. They are like apps for your website, allowing you to customize and enhance its capabilities.
How can WordPress plugins help automate tasks on my website?
WordPress plugins can automate various tasks on your website, such as optimizing images, scheduling social media posts, backing up your site, managing spam comments, and much more. By automating these tasks, you can save time and focus on other important aspects of your website.
Are all WordPress plugins free?
No, not all WordPress plugins are free. While there are thousands of free plugins available in the official WordPress plugin directory, there are also premium plugins that come with additional features and dedicated support. The cost of premium plugins varies depending on the functionality and the developer.
Can I deactivate or uninstall a WordPress plugin?
Yes, you can deactivate or uninstall a WordPress plugin at any time. To deactivate a plugin, go to the “Plugins” section in your WordPress dashboard, find the plugin you want to deactivate, and click on the “Deactivate” button. To uninstall a plugin, you need to deactivate it first and then click on the “Delete” button.
Can I use multiple plugins for the same task?
While it is generally recommended to avoid using multiple plugins that perform the same task, there may be instances where using complementary plugins can provide additional functionality or customization options. However, be cautious not to overload your website with unnecessary plugins, as it can impact performance and compatibility.
Can I customize WordPress plugins to fit my specific needs?
While you can customize some WordPress plugins to some extent through settings and options provided by the plugin developer, extensive customization usually requires technical knowledge or the assistance of a developer. If you have specific customization needs, it’s best to consult the plugin documentation or reach out to the plugin developer for guidance.
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Norman Dwemer is a tech blogger who focuses on the future of technology. his blog delves into emerging technologies such as artificial intelligence, blockchain, and quantum computing, as well as their potential impact on our lives and society. Rachel’s writings provide a sneak peek into the future of tech, examining the possibilities and risks of these cutting-edge technologies. he also shares the most recent developments and research in these fields, delivering the latest news and insights to his readers. Norman’s visionary outlook on the world of tech has establihed his as an authoritative figure for anyone interested in the forefront of technology.